Things on the internet change quickly and often. What was popular two months ago might already be forgotten. That new thing you heard about last week may already be obsolete. Keeping up-to-date on the latest web design trends is no different. That said, there are a handful of trends that are clearly here to stay for the foreseeable.
5 Crucial Web Design Trends for 2021
1. Minimalism
Minimalist design has been trending upwards for the better part of the last five years, and this trend shows no signs of slowing down anytime soon. Almost all of the most successful websites now use a clean, minimalist format. These companies spend millions, if not hundreds of millions of dollars each year researching their user-interfaces, and it turns out that most people have a more pleasurable experience when a website seems simple and easy for them to interact with.
2. Voice Recognition
With advancements in voice-recognition technology and the rise of virtual assistants, more and more people are interacting with technology via their voices these days. Such technology represents the next logical leap forward towards a truly intuitive and natural web experience. This trend is sure to continue its momentum throughout 2021, and by the end of the decade, voice-responsive web experiences will be the rule, not the exception.
3. Micro Animation
Another trend that seems to be picking up steam in 2021 is the incorporation of small animations on your webpage. The small movements, or micro animations as they are called, have proven to be really useful in various situations. A subtle movement on a call-to-action button might catch the eye of the user and increase the odds of them making a conversion. A little bounce on a social icon can have the same effect. The key is to keep it small and cute.
4. Phone-First Design
By now, most people are aware that the majority of all web traffic these days comes from mobile devices. Gone are the days of designing a website based around a desktop experience. Certainly, it’s a great idea to make sure that your site will still display well on larger screens, but the mobile experience needs to be your top priority. People will have more trust in your brand if their initial impression of your site is that it looks great and is easy to browse on their phone.
5. Social Integration
Most people understand the importance of having links to their social accounts on their websites at this point in the game. However, the way that this is being done is beginning to change. Rather than just putting up your social links on your site, consider integrating automated features such as an RSS feed that imports your latest post or pic. This way, you will look twice as active online, and being active is half the battle when it comes to growing your brand.
If you need to revamp your website or are looking to start up a new project, then be sure to get in touch with us.
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