10 actions to consider when working ON your business!
Stay At Home guidelines due to the Covid-19 have given us the gift of time to think about our best practices and how we approach our work. Like most small businesses, we have a list of things we’ve been wanting to tackle, but are challenged finding the time to do them. The current business slow-down […]
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IWD is a resource for FREE Marketing Tools
To show our support for other small businesses we are excited to share a number of free marketing tools that have a proven track record.
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8 Work at Home Tips from a Seasoned Small Business Owner
I’m hoping everyone reading this post is both feeling and doing well during this public health crisis. It’s a challenging environment for everyone, both personally and professionally, but I take comfort in knowing the shared experience may help bring us all closer together once the worst has passed. As a small to medium business marketing […]
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5 Hot Small Business Marketing Topics Our Readers Keep Coming Back To
Whether you’re new to our blog or a long-time reader, you may have missed some of the popular small business marketing information we’ve been sharing. So this month, we present a recap of some of our top-trending posts from the last year. Read on to find the answers to questions like what metrics should I […]
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Power Up Your Business in Two Hours or Less
Like most business owners, you probably find yourself at the end of the week with more “to-dos” than “done” entries on your ever-growing task list. And when you’re just keeping your head above water with daily responsibilities, it can be challenging to find time for growing your business. It’s so easy to let things like […]
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7 Steps to a Successful Website Transformation
Businesses of all sizes are rethinking how they use technology. But small to medium sized businesses often face different challenges than their enterprise counterparts. The goal may be the same – delivering increased value to customers – but where large businesses may be undertaking full blown digital transformations, smaller businesses are typically focused on their […]
How to Measure Your Small Business Marketing Efforts
So, you run a small to medium-sized business. You are probably using a number of different marketing tools to reach …
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5 Ways to Work ON Your Business, Not IN Your Business
Much like a tulip bulb you plant in the fall in anticipation of a dazzling spring show, the rewards from …
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5 Simple Ways to Stay Focused On Your Business in the Summer
As the days get longer and the weather grows warmer, it can get harder and harder to stay focused on growing your business. It’s especially tough for small business owners who have flexibility in their schedules. It is so easy to let tasks like marketing your business slip away in the summer months. After all, […]
When it Comes To Marketing Your Business, Don’t Rely on Luck
Whether you own an established bakery or a start-up tech firm, you know that marketing is the backbone of your …
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