Welcome back to Infinite Web Chat! Last week we talked PPC (Pay Per Click Marketing).
On Episode 3 we are talking all things Social Media Marketing. Click to listen above or you can read the transcript below. You can also subscribe on iTunes »
Here are Some of the Highlights:
- According to Neil Patel, “Social media marketing as the process of creating content that is tailored to the context of each individual social media platform, in order to drive user engagement and sharing.”
- BE SOCIAL! Connect with your followers. Follow back. Follow similar brands and be sure to like, comment and share.
- Balance is key. If you post too infrequently, people will forget you. If you post too often, you will overcrowd their feed and they will unfollow you.
- Facebook has more active users than China has people. (Approx 1.39 Billion)
- Content is collaborative. If you are working with an agency, be sure to share enough of your business expertise so they can adopt your voice and provide value-added content.
Episode Links and Resources: